Walmart takes Roku City!
To promote their 2025 Black Friday Deals, Roku City screensaver transformed into WhoKnewVille, a snowy
Dr. Seuss-inspired cityscape featuring Who-homes, Town Hall, Walmart billboards and even the Grinch’s home atop Mt. Crumpit.
“That appears to be a Roast Beast in the first house.”
One of my favorite lines from a random review on the internet
& yes, it is!
I hope you enjoy your trip to WhoKnewVille roku city!
marvel at the snowy landscape, explore the hidden easter eggs and stop by the library or candy shop if you have a chance. Each reference in the cityscape was inspired directly by dr. Seuss “How the Grinch Stole Christmas” children’s book. check out some of the references from the book below.
the people of tiktok were loving the cozy vibes of the winter wonderland, some even reporting LIVE on the status of the BLIZZARD.
Client: Walmart
Designed in partnership with the roku team.